Operational Updates

DHS launches redesigned DHS.gov after record 2025 web traffic

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Key takeaways

  • DHS unveiled a redesigned DHS.gov on January 21, 2026.
  • DHS.gov traffic rose 68.49% in 2025 versus 2024, reaching 102 million pageviews and over 67 million visitors.
  • The redesign adds a new homepage, simplified navigation with site-wide search, and modernized interior page styling.
  • Interior pages will receive a larger redesign in a planned Phase 2 rollout in the coming weeks.
  • The announcement references recent DHS initiatives including WOW.DHS.gov and a high-traffic page about self-deportation via the CBP Home App.

Follow Up Questions

What is WOW.DHS.gov and what content does it provide?Expand

WOW.DHS.gov (“Worst of the Worst”) is a DHS public webpage launched in December 2025 that aggregates and makes searchable records of criminal non‑citizens arrested by DHS enforcement (ICE/CBP) since the start of the Trump administration. It lists arrest locations, alleged convictions/charges, and searchable fields (name, state, country, crime) and launched with ~10,000 entries to be updated over time.

What is the CBP Home App and how does the "self-deportation" feature work?Expand

The CBP Home app is a CBP mobile application that includes an “Intent to Depart” (self‑deport) feature allowing non‑criminal people unlawfully in the U.S. to register to leave voluntarily. Participants submit ID info and a photo, undergo vetting, can verify departure in the app (air/sea departures auto‑confirmed; land departures require in‑app verification), and—if eligible—receive incentives (travel assistance, a $1,000 exit bonus, and forgiveness of certain civil fines) and temporary de‑prioritization for ICE enforcement while preparing to depart.

How were the DHS.gov traffic figures (102 million pageviews, 67 million visitors) measured and verified?Expand

DHS reports site totals using its published web‑metrics process: public-facing DHS sites use Google Analytics (per DHS PIA) and DHS posts monthly/annual Web Metrics reports (per the DHS Web Metrics page); the redesign news release cites those compiled metrics (102 million pageviews, >67 million visitors) for 2025.

Does DHS publish a breakdown of which pages or services accounted for the traffic increase?Expand

DHS publishes monthly/annual web‑metrics reports and search/top‑page reports that break down top pages and search terms; those reports are the public breakdown DHS uses. The January 2026 release highlights that the CBP Home/self‑deportation page was a top page, but DHS’s full metrics reports (monthly PDFs) are where DHS provides detailed page‑level breakdowns.

What specific accessibility, privacy, and security changes are included in the redesign?Expand

The January 2026 announcement lists general UX and navigation changes but does not enumerate detailed accessibility, privacy, or security technical changes. DHS’s sitewide guidance places accessibility, privacy (PIAs), and security (Vulnerability Disclosure Program, privacy policy) documents on DHS.gov; specific redesign technical details are not listed in the release and would be in accompanying technical/design or accessibility/PIA/security documentation if published.

What will Phase 2 of the redesign cover and when is it expected to be completed?Expand

Phase 2 is described by DHS as a larger redesign of interior/top‑level pages to follow in the coming weeks; the January 21, 2026 release does not give a firm completion date or full scope—DHS says interior pages will receive a more extensive redesign but published timelines/details were not provided in the release.

Who is "Secretary Noem" and what is her role at DHS?Expand

“Secretary Noem” is Kristi Noem, the U.S. Secretary of Homeland Security; she is the department’s head and principal official responsible for DHS policy and operations referenced in the release.

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